Friday, August 10, 2007

Dream Teams Don't Just Happen

When I think of team building events I attended in my past corporate life - I recall a dizzying array of ropes courses, scavenger hunts, rock climbing and analytical personality tests designed to help me understand me better and help my team understand each other, period.

While I have little doubt these types of events may serve a useful purpose in bringing folks together, the sort of team building we focus on at Sketchy's Art Pad goes far beyond this.

Let's face it. No one understands your industry or your company's unique challenges as well as you do. Likewise, no one understands how to really get your team thinking creatively than Sketchy's Art Pad.

At the core of our company is the passion to enable you and your team to let go of pre-conceived solutions, and approach your business issues with a renewed sense of creativity. Whether you are facing issues of new regime vs. old regime, differences in cultural backgrounds, trying to overcome inertia, or you've got to reinvigorate your sales staff - we can help.

The basis for our approach is Synectics. Developed long, long ago (in 1961!) by William J.J. Gordon, synectics provides an approach to creative thinking that depends on looking at what appears on the surface as unrelated phenomenon and drawing relevant connections.

Its central principle: "Trust things that are alien, and alienate things that are trusted." Synectics encourages, on the one hand, fundamental problem-analysis and, on the other hand, the alienation of the original problem through the creation of analogies. It is thus possible for new and surprising solutions to emerge.

Art Synectics executed at Sketchy's can help your team develop creative responses to problem solving, to retain new information, and to explore social and disciplinary problems. It helps users break existing mindsets and internalize abstract concepts.

So, drum roll please..... Now you know. Holding your next corporate team building event at Sketchy's means we will custom design a project that specifically fits your distinctive culture, values, business issues and strategy needs. And, while we may incorporate ropes, rocks and items from our own scavenger hunts at local recycling centers, the results will be far beyond anything your company can conceive.